Consumer's View

When you talk about market research and what it is that consumers want or need, especially when launching a new product, it is important to truly find out what it is the consumers are looking for before putting your new product out on the market. I have seen where companies will send you a select product to try for free if you become a member or preferred customer. This is a great way to not only get the feed back that you need about the product but you also get new customers and members this way and people will also do word of mouth advertising for free for you. To me it is a win win.